Made in Melbourne, Made to Last

Casual clothing for the modern man

We believe in simplicity. Small-batch production, fair pay, ethical labour and responsible, sustainable sourcing.

Designs that trancend seasons

Our garments look just as good with a sports coat and dress shoes as they do with a cap and sneakers. We value versatility and its inextricable link with longevity.

We don't do fads. We make clothing for life.

The antithesis of fast fashion

The fashion industry is the third most polluting industry in the world. Today's throwaway culture leads to tonnes of mass-produced, poor quality clothing ending up in landfill, and factory runoff polluting native rivers with dyes and chemicals, not to mention the exploitation of cheap labour.

We're here to change that.

Our Melbourne showroom

Nestled in the historic Nicholas building on Flinders Lane. Enjoy a more tactile shopping experience as you browse our artisan-made menswear, influenced by vintage and utility silhouettes for enduring elegance.

Pop in for a Peroni or an espresso. Open 11am to 5pm, Friday & Saturday.

Sign up for first access to new releases & restocks

New JE19 Selvedge Denim Jeans

The JE19 features a high rise with a relaxed, softly tapered cut. The fabric is 13.5oz 100% Cotton Selvedge Denim woven in Okayama Japan on a 1920's shuttle loom.