About Informale

The Antithesis to Fast Fashion

We believe in the old-school idea of buying less, and buying quality. We aim to create limited quantities of seasonal staples which will stand the test of time, build character with age and continue to look fresh and relevant for years to come.

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Sustainability at our core

As a brand we take great pride in doing the right thing.

We make sure to know exactly where all the materials that we use in a garment originate from and that the process in which they are made are environmentally and ethically friendly. We only select materials which are grown, woven and dyed in countries where the environment is protected by law. 

Proudly made in Melbourne

Each garment is handmade in Melbourne using low production runs and sustainable, ethically sourced fabrics, by artisans who are properly paid for their time and skill.

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